IDIOLECT — BRAND NOTES
For anyone using the marks or describing the product.
Full kit: https://idiolect.app/press · Contact: hello@idiolect.app

THE MARK

The Idiolect mark is the Voice Match meter, abstracted: a 270° proof arc
(green) over a muted track, rotated −45° so the gap sits upper-left.

  logos/logo-mark.svg ......... transparent mark, for any brand surface
  logos/logo-icon.svg ......... mark on ink rounded square (app icon/avatar)
  logos/logo-wordmark.svg ..... mark + "Idiolect" lockup, light backgrounds
  PNG equivalents included at production sizes.

Do: use on paper (#f6f1e7) or ink (#191510) backgrounds; preserve the
rotation; keep clear space of at least the arc's stroke width.
Don't: recolor the arc, close the gap, rotate further, add gradients or
shadows, or reset the wordmark in another typeface.

COLOR

  Ink     #191510   text · dark surfaces
  Paper   #f6f1e7   background
  Ember   #bb3e1d   voice · warmth · CTAs
  Signal  #1f6b51   proof · validated states · the meter arc
  Surface #fcfaf4   raised cards
  Line    #e2d8c4   borders · meter track on light

Ember is voice; signal is proof. Validated scores always render in signal
green.

TYPE

  Display: Fraunces (variable) · Body: Hanken Grotesk · Mono: JetBrains Mono

DESCRIBING IDIOLECT — ACCURATE

  · "Idiolect" — capital I, one word.
  · Makes AI write in a specific person's voice — and measures how close
    it got.
  · Voice Match (0–100, higher = better) scores a draft against the
    person's own writing. Relative, never forensic.
  · The Genericness Score (0–100, lower = better) is a separate,
    LLM-judged number.
  · Safe phrasings: "measurably more you", "measured, not marketing".

DESCRIBING IDIOLECT — NOT ACCURATE

  · Not an AI detector — it doesn't classify text as human or machine.
  · Not a clone: never "indistinguishable from you" or "writes exactly
    like you".
  · Don't call either number a generic "voice score" — Voice Match and
    Genericness measure different things.
